NotCot.com is "is a visual filtration of ideas + aesthetics + amusements. NOTCOT's two sites have become the daily sources of inspiration for creatives everywhere, fighting the good fight against "creative block" since 2005 with visually stunning imagery, the latest in international trends, and a passion for all things well designed."

Which is WHY we're thrilled to say that Moosylvania's work has been featured! 

Here's what they have to say about it:

"Martinis + Pop Art? How could i resist...Take a look at the original 50’s and 60’s advertisements by Warhol on the next page, as well as some of the new Martini Factory Drinks! With playful names like the Factory Martini, Velvet Edie, Pop Art ‘Tini, Bohemian Cocktail, and more… this is certainly one of my favorite retro/present campaigns of the moment, and the merging of art + drink is such a perfect match."

  To get t full idea of Martini's collaboration with Warhol, here's a snippet from the press release:

“After collaborating to create an Ad Campaign for their vermouths in the late 1950’s, MARTINI & ROSSI brings Warhol’s iconic artwork and style back to life with a modern twist. From canvases to cocktails, MARTINI & ROSSI has embarked on a new advertising and cocktail campaign - The MARTINI Factory - aimed at redefining vermouth and the art of the aperitif. The vermouth aperitif drinking occasion, hugely popular in Europe, has yet to take hold in the U.S. market where cocktails dominate popular culture. This new campaign offers consumers an array of innovative vermouth cocktails featuring contemporary ingredients. MARTINI & ROSSI will also unveil a collection of six innovative Warhol-inspired vermouth cocktails at an invitation-only MARTINI & ROSSI Warhol Factory party - being held in NYC on August 6th - what would have been Warhol’s 80th birthday.”

I, for one, hope this ad campaign brings the aperitif to America. I just might have to start a facebook group. I feel that strongly about the aperitif.

Congratulations to those who worked on this, and to Moose! 

(also, Alan Cumming was at the party! Listen for the end when John reminisces about old Martini ads ...who knew he was an ad world connoisseur!)