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Moosetracker

MooseTracker

Hot on the Trail of Brands Building Their Digital EQ

Since 2008, MooseTracker has been keeping a constant pulse on the industry’s best campaigns, promotional events and more.

These bite-sized industry reports are perfect for keeping you on the cutting edge of Digital EQ, or relationship-building, efforts from brands around the world. We’ll break down the best of the best with basics like who, what and where, then give you our take on how the initiative made an impact. If you’ve got a minute, then you’ve got time for a Tracker!

2765 bite-sized
industry reports
and counting!

Conversation Starters

Even traditional advertising shouldn’t be one-way communication – it should be intriguing enough to act as an invitation to engage.

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Actionable Content

It’s not about a sudden spike in sales that falls as quickly as it soared. Instead it’s about igniting meaningful engagement at scale.

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Defining The Voice

When brands have a clear voice through all their activities, they’re able to make deeper connections with people.

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Emotional Connections

The right media plan allows brands to reach people at the right time and place to create real emotional connections.

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Friendship Management

In person or online, we nurture relationships with each other through regular contact – and brands should treat the people who care about them the same way.

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Human Experience

To be a functional – and valuable – part of a person’s day, brands must consider the experience they’re creating.

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