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Better Homes & Gardens is connecting with fans via Pinterest, and enticing users to follow their pins through a site-wide contest titled “Pin & Win”. To enter the contest, users must create a board titled “My Better Homes & Gardens Dream Home” and pin ten items from the company’s website, as well as any other home decor they like. The reward for participation  is a cash prize. Currently, over 490 boards have been created for entry into the contest, and the company reports having over 2 million followers to their own boards. To learn more about how Better Homes & Gardens is leveraging Pinterest to connect with consumers, please visit FolioMag.com.

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