Celebrating Local Taco Scenes with Camarena
To help Camarena Tequila connect with foodies, we teamed up with VICE and MUNCHIES to bring back their hit series, Todos Los Tacos.
Todos Los Tacos
Partnerships & Collabs
- Content Strategy
- Brand & Project Management
- Consumer Promotions
- Display & Retail Enhancements
- Social & Digital Assets
- HTML Emails
- In-House Front- & Back-End Development
- Digital, Print & Collateral Production
- A/B Testing
Camarena Tequila wanted to connect with foodies across the country and encourage more fans to top their next taco night off with Camarena.
To make our food platform stand out in a cluttered Taco Tuesday space.
Foodies not only crave quality recipes and pairings, but also the stories behind them.
We brought back VICE and MUNCHIES hit series, Todos Los Tacos, to celebrate the stories behind all the tacos and the people who cook them. We also engaged with fans on a deeper level by inviting them to test their taco knowledge for the chance to win a Taco Tuesday kit.