Content Strategy, Video Production, Promotion

Making the Cut

Making the Cut: Training Camp with Mr. Punch

To entertain and engage Punch's hardcore football fans, we created two seasons (8 episodes in all) of "Making the Cut: Training Camp with Mr. Punch." The series follows the wooden bobblehead and Punch mascot, Mr. Punch, as he tries to make a professional football team. 

This following recap demonstrates the content development. For the complete season, check it out on

The videos drove consumers to enter to win a Punch-branded Yeti Cooler, as well as, enjoy all the other oddities in Mr. Punch's Den at

punch yeti promo website

Looking for more?

Next Project

The E&J Collection from 40s & Shorties

Full Project

We're ready when you are.

Thank you

Join the brand - submission confirmed..