Branding Story, Video Production, Media Strategy

Legendary Bĭru

Every legend has an origin story.

To engage our fanbase, Moose created content that continues to tell that epic tale – and gave fans ample opportunities to participate in shaping the next chapter of the brand’s story.

Seibei Nakagawa

It’s a legendary beginning and a story that begged to be told. To build brand equity and engage our audience, Moose created a series of videos that recounted Seibei’s epic tale – and showed viewers how his pioneering spirit still guides the brand today.

Programmatic Media Buy

This video content was the centerpiece of a media strategy designed to raise the brand’s profile and standing with consumers. We seeded the videos via pre-roll, banner ad and app interstitial placement, and the campaign was supported with paid social media.

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