Staying Fresh with a Throwback Collaboration
E&J X COOGI
E&J Brandy gave their bottles a fresh new look, so we decided to do the same for its fans. Collaborating with COOGI, an iconic fashion brand of the 90s, we developed a premium collection of gear available as a digital giveaway. And in true E&J style, we kicked the promotion off with an exclusive launch party set in NYC during fashion week, featuring an influential guest list of athletes and entertainers.